AWAI

UX/UI Design | Branding | Design Language System

AWAI Travel, an innovative startup in the travel industry, embarked on a project to develop a unique and engaging user experience and interface, complemented by a cohesive design language system. This project was spearheaded with the aim of revolutionizing the way users interact with online travel services, enhancing usability, and ensuring a consistent brand experience across all platforms.

The Project

The primary goal for AWAI Travel was to create an intuitive and visually appealing online platform that simplifies the travel planning and booking process. By developing a comprehensive UX/UI framework and a unified design language, the project sought to establish a strong, recognizable brand identity that resonates with travelers globally.

The Deliverables

User-Centric Design: Focused on creating a seamless and straightforward user journey that caters to the needs and preferences of diverse travelers.

Cohesive Design Language System: Implemented a standardized design system that includes consistent use of colors, typography, and interface elements to strengthen brand recognition and ensure a fluid user experience.

Accessibility and Engagement: Enhanced accessibility features and engaging content layout to cater to a broad audience, making travel planning more inclusive and enjoyable.

The Outcome

This project aimed to position AWAI Travel as a leader in the travel sector by delivering an exceptional digital experience that sets new standards for user engagement and brand consistency in the industry.

Role the credits!

Designer: Brody Page

Client: GoLogic

I'm Brody.

An Experience Designer based in Tasmania, Australia.

Phone: +61 422 270 196
Email: hello@brodypage.com